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Midnight Madness

Posted by: Luke Date added: 11.23.05
Categories: [ 360 Prelaunch ][ General Xbox 360 ]
News:
Next-Gen.biz has posted an interesting editorial, detailing their guy's tour of local Xbox 360 retailers.

Eager to participate in the wild adventures of our youth, Gary Whitta (former EIC of PC Gamer turned motion picture scribe) and I set out to see if we couldn't procure some Xbox 360 units on the eve/day of launch. What we found were people who were about 100 times more hardcore and dedicated to the quest than we (mind you, we both have "alternate" channels of procurement sorted out so the exercise was more for fun than the need to see it through, thankfully).

The Target in San Lorenzo (CA) on Hesperian Boulevard had people lining up at noon for the opening. Ralph, a plumber from San Lorenzo was the first in line. "I'm getting Perfect Dark Zero first," he tells us.

Best Buy at Union Landing in Union City had a gentleman named Eric who'd driven south from Oakland first in line. He'd arrived at 8AM. The line at this Best Buy stretched around the corner and at 10PM PST, it had at roughly 100 people in line. Clearly some bets are being made that some people in front won't be going the distance for the 9AM opening as the store only had about 60 units to sell. As the store was getting ready to close for the night, tables were being set up to display Xbox 360 accessories from Pelican as well as some first party wares.

Similarly, the Wal-Mart at Union Landing, the only 24 hour store for many miles, had handed out its vouchers by 11AM set to be redeemed at midnight tonight. The department management we spoke with indicated that it wasn't supposed to hand out the tickets until 11:30AM, but there was such a line (with more people than the 15 or so units they had) and it was clogging up the store that they opted to hand them out early. As we stopped in at 10PM, loads of people, obviously mostly without tickets, were still milling about the electronics department.


Read the rest of their mini-adventure here


Networked Items: (2) - Xbox 360 Core System
- Xbox 360 Premium


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